The racing industry is a strong supporter of Responsible Gambling Awareness Week and through a partnership with Country Racing Victoria (CRV), Gambler’s Help services have been promoted to regional communities. CRV has extensive reach in regional Victoria, with over 600,000 people attending race meetings each year.
The partnership with CRV began in October 2011 to maximise community awareness of responsible gambling during the Spring Carnival. This also complements existing partnerships with Radio Sports National. Partnership activities have included:
- Online and social media activities
- Promotion of Gambler’s Help through local race clubs including race book advertisements, big screen advertisements, live reads by race callers and drink coasters in venues
- Building relationships with local race clubs and Gambler’s Help Services across Victoria.