There are opportunities to gamble all around us. With the internet, smart phones and tablets, today you can carry a casino in your pocket or bet on a horse race anytime day or night, wherever you are.
Add an explosion in gambling advertising to the fact gambling is always available and it's clear gambling is becoming more and more a part of our lives.
Experts and commentators alike are concerned this normalisation of gambling will inevitably lead to more problem gambling in our community especially among young people who are less able to separate fact from fiction.
What is clear is that a lack of knowledge and ready access to gambling is a recipe for disaster.
Being gamble aware is about understanding that no matter how enticing the advertising is, gambling is only fun when it's under control.
Knowing the facts about the pokies, knowing the odds and staying in control are important strategies to keep gambling in its place.